User's Challenge

「We want to activate referral hiring.」

I work in recruitment at an IT company with 200 employees. Expanding our recruitment channels is a challenge, and we want to increase hires through employee referrals, but the number of referrals isn't growing. While we have an incentive system in place, we want to create a mechanism to boost employee participation and engagement.

Selected Approach

Psychological Barrier Removal Framework

Problem Analysis

Identify the psychological and physical barriers that make employees feel "reluctant to make referrals," and develop concrete measures to remove them.

Rather than relying solely on financial incentives, the optimal approach is to visualize and eliminate the non-monetary "reasons not to refer" in response to the current situation where "the system exists but isn't being used."

Other Candidates:Internal Segment-Based Activation Planning·Referral Experience Design (UX) Framework

01

紹介を躊躇させる要因を書き出す

Employees freely write out psychological anxieties and physical barriers that make them feel "hesitant to invite friends."

AI Insight

Key findings from this step

02

Prioritizing Factors to Address

Evaluate the identified factors on two axes: "impact" and "ease of resolution," and clarify the priority order for addressing them.

AI Insight

Key findings from this step

03

Concretizing Solutions for Priority Issues

For the issues identified as high priority on the two-axis map, we will consider concrete solutions other than incentives (monetary rewards).

AI Insight

Key findings from this step

04

実行プロセスの定義と初動決定

検討した解決策を具体的な運用プロセスに落とし込み、最初のアクションを明確にします。

AI Insight

Key findings from this step

Summary and Next Steps

IT & Technology HR & Admin Hiring & Talent Development SMB (31-300 employees)

1/17/2026

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