Selected Approach
UX Research Maturity Improvement Roadmap
Organizational Strategy & Current State AnalysisA framework for visualizing the current state of UX research across the entire organization and designing step-by-step concrete actions to lead to the ideal state.
Ideal for identifying the root cause of why "research results are not being utilized" from both organizational structure and process perspectives, and for creating medium- to long-term improvement plans.
Visualizing Current Research Activities
Identify the research activities currently being conducted within the organization and how the results are shared to confirm your current standing.

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Evaluate the impact and penetration of activities.
Evaluate the identified research activities along two axes—"Impact on the organization" and "Current level of penetration"—to clarify the areas that need strengthening.

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Defining the ideal state
For high-impact but low-adoption items, verbalize the specific state you want to achieve in one year.

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Planning measures to achieve the ideal state
Develop specific awareness-raising activities and process improvement plans to bridge the gap between the "current state" and the "ideal state" defined in Step 3.

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Key findings from this step
Summary and Next Steps
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