Selected Approach
Crowdfunding Launch Strategy Map
Strategy & PlanningWe will formulate a story structure and promotion plan to verbalize the product's appeal and deliver it to the target audience.
Ideal for those who are trying for the first time and want to organize the overall picture of where to start. It comprehensively covers everything from story building to viral measures.
Identifying Product Strengths and Target Audience
Identify the product's Unique Selling Proposition (USP) and the intended target audience, which form the core of the crowdfunding campaign.

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Key findings from this step
Prioritize key appeal points
Identify the "main appeal" to be emphasized most on the project page by crossing the product strengths (USP) identified in the previous step with the target's needs.

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Creating the story structure
Based on the high-rated selling points narrowed down in Step 2, we will create a page structure draft to gain empathy and trust from backers.

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Planning promotion measures by phase
We will plan specific actions tailored to each period, from "building anticipation before the launch" to the "final push before the end," which are essential for crowdfunding success.

AI Insight
Key findings from this step
Summary and Next Steps
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