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Brain Walking Method

A method for generating diverse ideas by posting design elements of the design subject around the room and having multiple people freely view them while adding ideas that come to mind

Overview

A method for ideation using multiple people's perspectives for problem-solving. By sharing each other's perspectives and ideas, you can connect to new discoveries and idea development.

Brain Walking Method - 概要

Steps

  1. 1

    Determine the challenge in advance. Prepare 5-6 members and a room where they can walk around.

    Brain Walking Method - ステップ1
  2. 2

    List multiple factors that constitute the challenge, write those factors on paper and post them evenly on the room walls.

    Brain Walking Method - ステップ2
  3. 3

    Generate ideas for solving the challenge factors, taking 3 minutes per round, proceeding clockwise. Repeat this process for at least 2 rounds.

    Brain Walking Method - ステップ3

Tips & Tricks

  • By exchanging opinions while walking around about each other's ideas or leaving notes on paper, there is a possibility of gaining new discoveries. Having ideas seen by various people yields diverse ideas.

Brain Walking Method - ポイント