Overview
An ideation method that lists design elements that can be associated from the image of the design subject in a chain-like manner.
Steps
- 1
Set the design subject in advance.
- 2
In 1 minute, sequentially generate words that can be associated from the design subject.
- 3
Select 3 or more favorite words from the generated words and combine them with the design subject.
Tips & Tricks
Many interesting ideas may emerge by playing it like an association game with multiple people.
